More work
The Leading Hotels of the World · LHW.com traveler site 2026
Led 1 junior designer in creating wireframes and prototypes for the relaunch of the traveler site. Helped with roadmapping, prioritization, and project management.
Led 1 junior designer in creating wireframes and prototypes for the relaunch of the traveler site. Helped with roadmapping, prioritization, and project management.
Anthem · Carelon.com 2025–2026
Led a team of 3 offshore UX designers in creating journey maps. Led 1 junior designer in nav and landing page design. Built pages in AEM.
Led a team of 3 offshore UX designers in creating journey maps. Led 1 junior designer in nav and landing page design. Built pages in AEM.
Santander · Openbank 2024–2025
Led an offshore team of 3 UX/UI designers in India on the Openbank.com redesign, launched October 2024. Santander reported more than $6B in deposits in Openbank’s first U.S. year.
Led an offshore team of 3 UX/UI designers in India on the Openbank.com redesign, launched October 2024. Santander reported more than $6B in deposits in Openbank’s first U.S. year.
American Express · Corporate site 2024–2025
Created conceptual and detailed wireframes for the relaunch of the Corporate site.
Created conceptual and detailed wireframes for the relaunch of the Corporate site.
Santander · Editorial Hub 2024
Led 3 junior offshore designers in developing a unified editorial hub for blog and news content.
Led 3 junior offshore designers in developing a unified editorial hub for blog and news content.
Santander · Campaign landing pages 2024
Led 2 junior offshore designers in designing wireframes for campaign landing pages.
Led 2 junior offshore designers in designing wireframes for campaign landing pages.
American Express · Business Intel blog 2023
Created conceptual designs for the future state of the business blog and, once the concept was sold, detailed wireframes and prototypes. Directed user testing with 22 users.
Created conceptual designs for the future state of the business blog and, once the concept was sold, detailed wireframes and prototypes. Directed user testing with 22 users.
End Family Fire · End Family Fire Stories 2023
Mentored 1 junior designer.
Mentored 1 junior designer.
American Express · American Express Business 2020–2023
Created wireframes and led 2 junior UX designers and 1 visual designer on card product landing pages, the Corporate site, the Merchant site, and more.
Created wireframes and led 2 junior UX designers and 1 visual designer on card product landing pages, the Corporate site, the Merchant site, and more.
Olive Garden · OliveGarden.com 2021
Created wireframes for Olive Garden’s new website.
Created wireframes for Olive Garden’s new website.
AllianceBernstein · AllianceBernstein.com 2019–2020
Created an IA and designed wireframes and prototypes, including a complex nav and an audience-based site switcher.
Created an IA and designed wireframes and prototypes, including a complex nav and an audience-based site switcher.
Cisco · Cisco Business 2018–2019
Created an IA and designed wireframes for the redesign of the Business section of Cisco’s website.
Created an IA and designed wireframes for the redesign of the Business section of Cisco’s website.
Baker Hughes · BakerHughes.com 2018
Created an IA and designed wireframes for Baker Hughes’ new B2B ecommerce website.
Created an IA and designed wireframes for Baker Hughes’ new B2B ecommerce website.
Flexport · Flexport.com 2018
Created content hierarchies and an IA, and designed wireframes for Flexport’s new website.
Created content hierarchies and an IA, and designed wireframes for Flexport’s new website.
Altar’d State · AltardState.com 2018
Designed wireframes for Altar’d State’s new website.
Designed wireframes for Altar’d State’s new website.
General Motors · Maven 2018
Created wireframes for GM’s Maven car-sharing app.
Created wireframes for GM’s Maven car-sharing app.
U.S. Air Force · HR design system 2018
Performed user research on HR tools and created a design system to unify them.
Performed user research on HR tools and created a design system to unify them.
IntegraMed · Felix Patient Portal 2016–2017
Owned and designed the patient portal; a junior designer I mentored helped with parts of it.
Owned and designed the patient portal; a junior designer I mentored helped with parts of it.
IntegraMed · Felix 2015–2017
Co-designed the clinician portal with a peer UX designer, with help from a junior designer I mentored.
Co-designed the clinician portal with a peer UX designer, with help from a junior designer I mentored.
The Wall Street Journal · The Wall Street Journal subscriptions 2015
Wrote requirements and designed wireframes for A/B tests of the subscription flow.
Wrote requirements and designed wireframes for A/B tests of the subscription flow.
NBCUniversal · Radius Fitness Apple Watch app 2015
Created concept wireframes for an Apple Watch app months before the watch was publicly released.
Created concept wireframes for an Apple Watch app months before the watch was publicly released.
Umpqua Bank · Raindrop mobile app 2014
Designed mobile app wireframes.
Designed mobile app wireframes.
Google · Project Ara support 2014
Performed user research on customer support tools for Project Ara.
Performed user research on customer support tools for Project Ara.
D. E. Shaw · Asset management dashboard 2014
Designed an asset management dashboard for front- and back-of-house.
Designed an asset management dashboard for front- and back-of-house.
MSCI · BarraOne 2013–2014
Led one designer in the relaunch of the BarraOne risk management tool.
Led one designer in the relaunch of the BarraOne risk management tool.
LPL Financial · LPL Financial 2013
Created wireframes for LPL Financial.
Created wireframes for LPL Financial.
Sotheby’s · Sothebys.com 2012–2013
Updated another agency’s wireframes, including complex time zone flows and auction listings.
Updated another agency’s wireframes, including complex time zone flows and auction listings.
HBO · HBO GO 2012
Made conceptual designs for a post-video discovery experience.
Made conceptual designs for a post-video discovery experience.
Bloomberg · Bloomberg Law 2010–2012
Created wireframes for the relaunch of Bloomberg Law as a web app.
Created wireframes for the relaunch of Bloomberg Law as a web app.
Clients
American Express
Bloomberg
HBO
Sotheby’s
LPL Financial
MSCI
D. E. Shaw
Google
Umpqua Bank
NBCUniversal
The Wall Street Journal
IntegraMed
U.S. Air Force
General Motors
Altar’d State
Flexport
Baker Hughes
Cisco
AllianceBernstein
Olive Garden
IMAX
End Family Fire
Santander
Openbank
The Leading Hotels of the World
Anthem
Lumen
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© 2026 Oren Kravetz